Justin Ruflin

Principal

Team Member

Prior to joining INSIGHT2PROFIT, Justin established and led the Design to Value team at Moen, which is tasked with driving revenue and margin for the business through product redesign, innovation, and portfolio optimization – all based on deep customer and trade insights. Prior to Moen, Justin worked for 4 years at McKinsey where he focused on Product Strategy, Design to Value, Innovation, Strategic Sourcing, and Pricing. Justin holds Bachelors and Masters in Mechanical Engineering from the Massachusetts Institute of Technology and an MBA from the University of Chicago Booth School of Business.

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