Analytics & Reporting

Actionable insights and data-backed decisions that lead to profitable growth.
INSIGHT turns your core data assets into robust analytics views that surface and measure EBITDA growth opportunities. We leverage leading business intelligence technology to produce powerful analytics and reporting that provides ongoing transparency into performance.
INSIGHT’s analytics and reporting provide a rich set of features, including:
- Hundreds of standard metrics that can be viewed at the most granular level
- Tailor-fit analytics views that matter most for your unique situation
- Configurable permissions to control visibility across necessary dimensions such as team function, geographies, or business units
- Robust built-in drill-down exploration features
- Reporting views that are refreshed as data updates occur
Because we aim to help you meet your goals, INSIGHT can also provide and update the data as a service (DaaS) for consumption in your analytics or visualization toolsets to ensure that views are available to the right stakeholders in the most effective condition for your business.
Common Challenges
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Bad Data In, Bad Data Out
Inadequate data quality will impede any BI tool’s ability to provide clear measurement and analytics. INSIGHT is committed to the data engineering process to ensure you always have quality data running through our analytics.
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Built for Action, Not Just Information
Moving beyond information, INSIGHT’s standard suite of analytics drills in deeper and more dynamically than standard BI tools. We pull out action-oriented insights that directly correlate to EBITDA growth opportunities.
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Less Complexity, More Customization
Businesses need to understand the precise impact of key initiatives, not just standard financial results. INSIGHT’s analytics capture metrics reflecting true profitability and clear business priorities to build internal capabilities that enable sustainable growth.
Meet Our Experts
With over 250 dedicated pricing strategy experts, our team helps businesses achieve profit and EBITDA growth through our process proven on over 800 engagements since our founding in 2006.
Danielle Cisler
Danielle is a Principal at INSIGHT2PROFIT. Danielle has more than 15 years of professional experience including 10 years as a pricing consultant. She has served in various capacities in commercial analytics, e-business, and project management roles.
Specializing in B2B pricing for manufacturers, distributors, and service providers, she leads pricing engagements to ensure long-term sustainable impact. Her leadership extends beyond client engagements to include her previous role as the lead of INSIGHT’s Summer Analyst Program.
Prior to joining INSIGHT, Danielle spent 7 years at Simonton Windows.
Examples of Danielle’s pricing experiences include:
- Drove a 4% improvement in return on sales (ROS) for an industrial configured products manufacturer by shifting from cost-plus to value-based pricing, introducing an integrated quoting solution, holding the sales organization accountable for driving price, and implementing weekly price monitoring
- Led a 2.5% improvement in return on recurring revenue for a professional services provider through a new pricing strategy and infrastructure, differentiated pricing, and emphasis on price adoption and win rate
- Delivered a 30% margin improvement in Year 1 for a manufacturer of electrical equipment by implementing a pricing algorithm and tool to provide differentiated freight rates; continued success includes increasing freight revenue and margin through identification of leakage such as carrier compliance, additional charges, and process changes
Danielle earned her MBA from The Ohio State University, Fisher School of Business, and a M.S. in Quantitative Psychology, from the University of Notre Dame, specializing in finite factor mixture modeling. She also holds a B.S. in Mathematics and a B.A. in Psychology from Marietta College.
Nick Jacobs
Nick is a Director at INSIGHT2PROFIT, bringing more than 20 years of professional experience in a variety of commercial leadership and pricing roles. He has worked with B2B manufacturers and distributors across multiple markets, with particular depth, in the healthcare and life sciences industries.
Prior to joining INSIGHT, Nick led the Respiratory Therapy business unit for Invacare Corporation, a $1B manufacturer of home and long-term care medical products. During his time at Cardinal Health, he led the development and commercialization of their private label offering in the home health market. Nick also dedicated nearly 15 years with STERIS Corporation, in various capacities including Product Management, Strategy & Corporate Development, and Financial Planning & Analysis.
Examples of Nick’s experience include:
- Led an engagement resulting in over $85M in price improvement for a leading crane rental company, achieved through standardizing pricing and quoting processes, implementing a differentiated pricing model, developing a performance management system, and partnering with the client to drive change in the sales organization
- Drove a 4pp improvement in Return on Sales (ROS) for one of the world’s largest providers of replacement medical parts by implementing a differentiated price increase and quote tool for new business.
- Led a 5pp improvement in ROS for a leading provider of packaging supplies through a series of differentiated price increases and the development of robust price management tools to identify and address sources of margin leakage
Nick earned his MBA in Marketing and Strategy from Case Western Reserve University, the Weatherhead School of Management, and a BSBA in Finance from The Ohio State University, Fisher College of Business.
Will Hayes
Will is the Senior Product Manager of Analytics at INSIGHT2PROFIT. With over 13 years of experience in analytics, Will specializes in solving complex data problems for clients across various solutions, industries, and platforms. He has led multiple INSIGHT projects in industries including aerospace distribution, B2C retail hardware, hardwood manufacturing, and more. He continues to serve as an advisor and solutions architect across all INSIGHT engagements.
Prior to joining INSIGHT, Will held analytics-based roles in global food production and restaurant franchising companies.
Examples of Will’s experience include:
- Drove business success through data-driven insights and automation using Python, Pandas, and Databricks
- Integrated disparate, siloed data sources to facilitate seamless system communications
- Enriched client data with third-party geolocation, competitor insights, and market benchmarks for strategic decision-making
- Translated complex data sets into clear, actionable insights
- Developed custom software solutions and direct API integrations that maximize value and seamlessly integrate into existing client workflows
We are in unchartered waters of a global pandemic and macroeconomic uncertainty. In this environment, how should businesses adjust their strategies to best address the unpredictable market? Are price cuts – or price increases – warranted to protect growth and margins?
We see numerous approaches to exit planning, some more structured than others. We’ve identified these three key trends that are critical to successful exit planning.
As part of their 2019 Annual US PE Breakdown report, Pitchbook interviewed our Chief Growth Officer on how to maintain profit growth in uncertain markets.
This is when you need to demonstrate pricing power and a track record of EBITDA improvement, and to showcase future growth opportunities to maximize exit value.
On any given day, what you sell to whom changes – that’s what we mean by mix. You need to understand your mix to understand the impact on profit margins.
Customers appreciate having market-relevant pricing available immediately when requested, especially if they’ve been shopping around.